The
South West Coast Path is inviting businesses to partner with the charity during
2014 to deliver some vital path improvements and protect this great tourism
asset.
Recent research has showed that during 2012 the Coast Path
had 8.6 million users across
the South West which have generated around £436m to the area, an increase of
almost 15% in the past three years - helping support 9,771 full-time equivalent
jobs.
Recognised as one of the UK’s favourite walks with a reputation as being
among the greatest long distance hikes in the world.
Sponsorship
packages include opportunities to use the brand, benefit from associated news,
web and social media communications as well as getting involved in one of the
South West’s biggest mass participation events.
The Great South West
Walks, taking place from 20th – 28th September 2014, 1,500 people taking part
in 100 guided sponsored walks of various lengths, to suit all types of walkers.
Many will be themed to include heritage, wildlife and family friendly walks.
The Great South West
Walks 2014 aims to secure £250,000; with £125,000 through individual
participants’ sponsorship and businesses’ support, alongside £125,000 of
matched funding through grant making organisations.
For further
information regarding how your business can benefit from supporting the South
West Coast Path please email esther@swcp.org.uk
or call 07786 330242.
If you would like to find out more about the work
of the South West Coast Path Association, or if you are interested in taking
part in the Great South West Walks, please visit www.southwestcoastpath.org.uk
For further information about the income the
South West Coast Path brings to the South West, please see the 2012 key
findings summary created in January 2014 on the South West Coast Path Team’s website.
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